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Media & Entertainment

Powering High-Performance Streaming & Content Platforms

From OTT development to content distribution and analytics, we build scalable media systems that handle high traffic and real-time user engagement.

Audience Attention Is the Real Currency

In media and entertainment, success isn’t measured only by content quality it’s measured by engagement, retention, and seamless delivery.

  • Viewers expect instant playback.
  • No buffering.
  • Personalized recommendations.
  • Cross-device continuity.
  • Real-time interaction.

 

Behind every smooth streaming experience is complex infrastructure content management systems, encoding pipelines, CDN coordination, DRM, ad-tech integrations, subscription billing, analytics, and recommendation engines.

 

When these systems don’t operate in sync, latency increases, engagement drops, and revenue is impacted. As platforms expand globally and content libraries grow, performance and scalability become critical.

 

7Span partners with OTT platforms, gaming companies, and media studios to engineer high-performance streaming systems, scalable backend infrastructure, and monetization-ready digital ecosystems.

1M+

Monthly content interactions across OTT and media platforms

250K+

Video streaming sessions optimized for performance and low-latency delivery

30+

Streaming, CMS, DRM, and AdTech integrations delivered

5+

Gaming Infrastructure backend systems engineered for high-concurrency workloads

Media & Entertainment Challenges We Solve

We design and modernize platforms built for high-traffic content delivery and real-time audience engagement.

Streaming Performance & Latency Issues

Streaming Performance & Latency Issues

Buffering, slow load times, and inconsistent playback reduce engagement and retention. We optimize streaming architecture and content delivery pipelines for smooth, high-performance viewing experiences.

Fragmented Administrative Infrastructure

Fragmented Content & Monetization Systems

Disconnected CMS, subscription billing, ad-tech, and analytics tools limit visibility and revenue optimization. We integrate content, monetization, and analytics systems into unified platforms.

Scalability During Traffic Spikes

Scalability During Traffic Spikes

Live events, premieres, gaming tournaments, and seasonal launches strain infrastructure. We build high-concurrency backend systems and scalable cloud architectures designed to handle peak demand without service disruption.

Gaming Backend Performance & Event Processing

Gaming Backend Performance & Event Processing

Real-time multiplayer and interactive features demand low-latency infrastructure and event-driven architectures. We engineer resilient APIs, scalable backend services, and real-time data pipelines built for performance at scale.

Case Studies

Strategic solutions delivered with measurable operational impact.

Built a Scalable White-Label Platform for Brands to Amplify Their Presence Through POS-Driven Social Publishing

We worked with Social Media Publishing Platform to create a first-of-its-kind white-label publishing platform that connects brands with their network of Points of Sale. Through content distribution, engagement-based incentives, and analytics, the Social Media Publishing Platform helps brands expand their social presence while keeping local authenticity intact.

Dimboo (1)
1 K2 A1031

Business Outcomes Working With 7Span

Our approach is designed for teams that need to move fast - without compromising compliance or stability.

 

Faster Time to Market

Agile sprints and prototyping.

Reduced Operational Costs

Automate and streamline workflows.

Better User Experience

Intuitive, scalable interfaces.

Integration-Ready

Connect with existing tools, platforms, and APIs.

Secure & Scalable

Built to support growth and data protection requirements.

Chosen by Industry Leaders

Trusted by global enterprises and growing companies across industries.

They took our idea from concept to a production-ready platform with speed and clarity.

Joel Plaut
Founder @Reality Tech
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FAQs

How do you ensure high-performance streaming without buffering issues?

We design scalable streaming architectures using optimized encoding pipelines, CDN orchestration, edge caching strategies, and load-balanced backend systems. This ensures low latency, consistent playback quality, and high availability even during peak traffic events.

Can you integrate streaming platforms with subscription and ad-tech systems?

Yes. We integrate OTT platforms with subscription billing (SVOD), advertising systems (AVOD), hybrid monetization models, ad servers, DRM providers, analytics platforms, and CRM systems to create unified revenue ecosystems that support both subscriber and ad-based growth strategies.

How do you handle traffic spikes during live events or premieres?

We architect cloud-native, distributed backend systems designed for high concurrency and elastic scaling. This allows platforms to handle sudden traffic surges during live events, gaming tournaments, or major content releases without performance degradation.

Can legacy media platforms be modernized without disrupting users?

We implement phased modernization strategies, gradually upgrading CMS, streaming pipelines, and monetization systems while maintaining uninterrupted service. This reduces migration risk and preserves audience continuity.

What makes your approach different from large media technology vendors?

We provide senior-led engineering teams, faster execution cycles, and flexible engagement models. Unlike large process-heavy vendors, we focus on performance optimization, scalable architecture, and measurable audience engagement outcomes.

How do you support multi-device OTT experiences?

We develop and integrate streaming applications across web, mobile (iOS & Android), Smart TVs, and connected devices. Our architectures ensure synchronized content libraries, cross-device continuity, and consistent performance across platforms.

Do you build backend infrastructure for gaming platforms?

Yes. We engineer real-time, event-driven backend systems optimized for multiplayer interactions, low latency, high concurrency, and scalable API performance. Our gaming infrastructure supports analytics, matchmaking systems, and player engagement tracking.

Build High-Performance OTT & Gaming Platforms That Scale Globally

Deliver seamless streaming, real-time gaming experiences, and scalable monetization systems built for high-concurrency environments.

Group

Engineering clarity where others add complexity. We help businesses build, modernize, and scale with the right technology. Whatever your challenge, stage, or vision, we make IT possible.

India (HQ)

201, iSquare Corporate Park, Ahmedabad-380060, Gujarat, India

+91 77 97 977 977
Canada

24 Merlot Court, Timberlea, NS B3T 0C2, Canada

+1 902 789-0496

For Sales

YO@7SPAN.COM

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